
I turn human behaviour into brand growth.
Harvard‑trained neuroeconomist with 20 years leading global brand, content and community, building brands people choose as a
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Neuroscientist.
Neuroscientist.
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Strategist.
Strategist.
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Founder.
Founder.
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Speaker.
Speaker.
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Author.
Author.
- Neuroscientist. Neuroscientist.
- Strategist. Strategist.
- Founder. Founder.
- Speaker. Speaker.
- Author. Author.


























































Mike
Baggs
Mike
Baggs
Mike
Baggs
Mike
Baggs
Mike
Baggs
Mike
Baggs
Mike
Baggs
Mike
Baggs
Mike
Baggs
Meet Mike
Evidence‑based strategy, culture‑first execution.
Learn Mike’s journey from pioneering musician and fashion writer to neuroscientist, global strategist and co-founder of Mash Gang

Insights from Mike
Michael Baggs has explored where beer can go more than almost any company we can think of
Pop Culture Podcast
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Paul Craven on vegetables, sleep hygiene and hustle culture
Spotify
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Rory Sutherland on Peep Show, Swiss Airports, and Hipster Sandwiches
Spotify
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Paul Craven on vegetables, sleep hygiene and hustle culture
Youtube
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Rory Sutherland on Peep Show, Swiss Airports, and Hipster Sandwiches
Apple music
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